If you advertise online you need to read this!
The Interactive Advertising Bureau (IAB) of Canada has released its new Online, Mobile + Tablet Ad Standards and Creative Specs for 2012. In coordination with IAB USA, IAB Canada worked to ensure the new standards align as much as possible with North American Standards + Guidelines, while still providing for Canadian-specific differences where needed.
IAB Canada has also announced a new partnership with ADOPS Garage that will provide IAB Canada members with free access to ADOPS Garage’s new AdOps AdVisor Tool application that allows agencies and their design partners to pre-test online display ads for compliance with IAB Canada Standards.
Tuesday, January 24, 2012
IAB CANADA RELEASES NEW ONLINE AD STANDARDS
Tuesday, January 24, 2012
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