Friday, November 4, 2011

2011 Cat Initiative featured in Dogs Annual

Friday, November 4, 2011

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The most comprehensive canine magazine in Canada, the 2011 Dogs Annual, landed on desks across the nation this week. Inside readers will find a Cats in Canada supplement and one of the best articles on the 2011 Year of the Cat initiative.

Thanks to Apex publishing, Leslie Smith the Writer, Ann McDonagh Publisher and Kelly Caldwell, Editor in Chief for this wonderful article about one of Canada's most successful initiatives.  As the Year of the Cat Meter clearly shows, collaborators across Canada have identified almost 15,000 cats and assisted in the recovery of many more.

In 2012, Care for Cats will continue as a national initiative with the Canadian Veterinary Medical Association as the lead partner.   All sectors of the industry will assist to distribute the key messaging and online tools which promote routine health care for cats.

The 'CAT' initiative arose out of the 2009 International Summit for Urban Animal Strategies and demonstrates how a collaborative social movement supported with modern social media can achieve healthier communities for pets and people.  Should you wish to increase the awareness and value of cats in your community using this initiative please contact Judi Cannon, Program Manager, at 705.930.7387 or judi.cannon@petlynxmail.com

Bring the cat initiative to your community




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